If you’re like me, you love a good deal. Don’t you love 2 for 1 specials? We’ve became easy fans of Groupon for this very reason. Whenever you can get more from what you’ve got, it’s a good day!

This is why I love projects like what we were able to do with H.R. Ewell Inc, a liquid and dry bulk transport company; and they love it too! They were in need of a video to showcase their capabilities as a company and the thought came that we could repurpose the same footage from the company video to fill another need they have, which is in recruitment.

Check out the company overview here:

Now, here’s the video where we repurposed much of the footage for them to use in their staff recruitment efforts. (You may notice similar footage.)

Producing projects like these are so rewarding because it’s cost effective and makes the best use of our most valuable resource: time.

Do you have an idea for a video project that you could squeeze 1 or 2 other video projects from? Maybe you already have footage from 1 project, chances are you already have great footage for another type of video.

If you’d like my team and I to put together a custom video marketing strategy specific to your business, shoot us an email at info@freshlevelpro.com or give us a call! 215-525-4561.